John Hesch

I have become a fanatic at watching my Google rankings. I check every day for three of my websites. I use a cool online tool called Keyword Tracker from Digital Point Solutions. I have all my keywords setup and the URL’s I want to track. Everyday I activate the tracker and within a minute or two I can see my search rankings for each of my keywords along with their daily, weekly, and monthly changes. I can even create charts based on my specifications. If I was ambitious enough I could create a cron and run the report everyday for me. The only downside is it can become very frustrating to watch my hard earned rankings dwindle right before my eyes. The key is not to get anxious over short term swings. I have seen one of my sites go from ranking number one to not even showing up in the top 100 all in a weeks time. I think I know what it feels like to be a gambler.

Anyway, the point of this post is to announce that for the first time in almost five years KZION has overtaken BYU Radio as number one out of 208,000 for the term LDS Radio. I have been working on tweaking the KZION home page little by little to see if I could get to the coveted #1 spot. I probably won’t be there for very long so I took a screen shot for posterity purposes.

Also, LDSTeach ranked number two today on Google for the search term home Teaching, which is a highly competitive search phrase as people use it to search for home schooling. There are 132,000,000 search results for home teaching and to be number 2 I think is pretty darn good. I have never been able to get LDSTeach to rank very well for either home teach or home teaching. Surprisingly, all it took was to change the phrases home and visiting teaching to home teaching and visiting teaching. You would of thought I would of caught that long ago.

Now I need to work on getting KZION moved up the ranks for the term lds music. You would think KZION would do well with that particular search term but I sit at #95 and #96. I think that lds music would be a much better term for attracting new listeners so LDS Musicworld watch out.